Archive for the ‘B2B’ Category

LinkedIn User Infographic

Interesting infographic from Mashable today.  Talk about jobs!

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I Rarely Say this But I’m in Love

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5 Reasons FourSquare Posted 3,400% Growth Last Year

Okay, double-digit growth is usually something to celebrate … but quadruple-digit growth? That’s pretty impressive. So, it’s hardly surprising that FourSquare is thumping its chest a bit on its corporate blog. After all, the young company’s 3,400 percent growth in 2010 justifies a bit of bravado. So, how did FourSquare pull this off? Let’s take [...]

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8 Reasons To Fear Freelancing

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Many freelancers love the lifestyle once they get into it, despite the difficulties. Freedom to make our own schedule, do the type of work we want to do, work with whom we want to work with and more are all among the benefits. There’s nothing like waking up in the morning and not taking a [...]

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Translation Advertising: Where Shop Meets Hip-Hop

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By Stacy Perman Steve Stoute, the marketing force behind boutique advertising shop Translation, has made a living by pretty much ignoring the barriers Madison Avenue has traditionally drawn around demographics and ethnicity. Ten years ago, Stoute left the music business — just before it tanked — and jumped into advertising and marketing. He saw an [...]

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The Dark Side of Web-Based Savings Schemes: No Free Launch

Groupon

Groupon and a host of other Web-based spending incentive schemes, including location-based games like Foursquare, are transforming one corner of the marketing game. But for some retailers it’s bringing a double-edged benefit. Groupon’s first big national promotional partner was Gap, with a seemingly amazing sounding offer of a $50 gift certificate for a knock-down price [...]

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How I Collect Customer Data

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Entrepreneur Avesta Rasouli explains how he uses Wufoo to collect customer data. As Told to J.J. McCorvey |  Aug 24, 2010 My partner and I run a shared workspace for entrepreneurs and freelancers, and we were looking for an easy way to collect information from members. In February, we started using Wufoo, an online service that [...]

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Exotic Business People

exoticdancer

I have always been intrigued by exotic dancers. Funny right? The majority of my intrigue does not come from the athletic pole dancers, the plastic surgery enhanced bodies, or the beautiful faces that often grace (if you want to call it grace) the stages across the world. I am intrigued by the business. These dancers [...]

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Does an MBA Make a Difference For Entrepreneurs?

mba

How an MBA can help and hurt entrepreneurs. Over at Vator.tv, Bambi Francisco Roizen talks to Tom Patterson, a Harvard Business School-educated entrepreneur who recently sold his company Wize to NexTag, about the pros and cons of business school. Yes, business school certainly helps with developing connections, some of which helped Patterson find investors, advisors, [...]

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Why Complaining Customers Can Be Good For Your Business

Companies love positive feedback. They share it on Twitter (), post it on their website and use it as marketing fodder. But what about when feedback is, well, less than pleasant? What can you do with a handful (or more) of irate customers? Do you ignore them? Bury them out back? Not in today’s social [...]

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moBistro Takes Your Business Mobile

mobistro

moBistro is an easy-to-use, web based application businesses of all sizes can utilize to create and completely customize mobile websites. This powerful, user-friendly tool enables business owners to extend their marketing reach to the mobile sector while maintaining the consistency of their brand. Features such as traffic tracking, social media links and the creation of [...]

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Video: eVoice – Boost Your Company Image

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Move Over Friends & Family Discounts

Groupon

With the emergence of several websites dedicated to providing customers with bargains they thought they could only get with a “Friends And Family” discount, this may be the new way for businesses to generate brand recognition with the possibility of establishing brand loyalty; Daily Deal Recommendations. For any success in offering great deals, the product [...]

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Twitter Considers Selling Trending Topics

Twitter is exploring a new addition to its Promoted Tweets ad platform. It’s called Promoted Trends, a feature that would allow advertisers to insert their own terms into Twitter’s trending topics.

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How Dana White Built a UFC Empire with Social Media

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When the media refused to cover the Ultimate Fighting Championship, the league cultivated its own massive following through grassroots social media rapport. Now the     UFC is the fastest growing sport in the world, and its firebrand CEO, Dana White, still spends almost every day reaching out to fans on the Internet.

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