What to do next This is the most important decision in your career (or even your day). It didn’t used to be. What next used to be a question answered by your boss or your clients. With so many opportunities and so many constraints, successfully picking what to do next is your moment of highest [...]

Cool infographic on what it takes to show up better in the Google search

Credit: By John Warrillow (Bnet.com) Arguably, one of the hardest things you can do for a living is start a company of your own. Unlike your friends who went to work for a big company or the government and were trained to do one thing well — say, marketing or accounting — you opted for [...]

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I took a look at some statistics that prove what I am sure most people that have not been under a rock have guessed. It is time for marketing dollars to be used elsewhere! The traditional way of marketing and advertising your business is no longer effective or efficient. Technology has allowed marketing campaigns to [...]

Nicheology refers to the art of selecting a niche market for your products or affiliate products. Seen as a common path for succeeding in small businesses, niche marketing has become crucial to any upcoming and established enterprises. The simple reasoning for this is that it is only logical that a business strives to fulfill a [...]

Everyone – in life and in business – knows the value of a good story. Whether it’s your grandmother or the legendary CEO of Southwest Airlines, Herb Kelleher doing the telling, a good story can entice, entertain, and educate. Marketing has always been about telling a good story – as the adage goes, “there are [...]

How about this? While I looked at this infographic I had a cup of Vodka in my hand, my laptop and I just finished eating some take out. Click on this blog to see some very interesting numbers. I guess numbers really dont lie.

Are you an engineer or product manager thinking of starting your own company? If have an entrepreneurial dream, it might help to know what a top-flight venture capitalist looks for before investing in a founding team.

Around New York City I have noticed a company, Clearwire advertising their business in several ways.  I have seen a truck with laptops powered up that enabled people to sample the internet speeds, I have seen people giving out flyers and several different ways of promoting the brand.  So I have come to be a [...]